We are pleased to announce the introduction of the TrustedSite service to our offering, which combines security certification and continuous website monitoring to increase customer trust and boost conversion rates. Thanks to the trustmark system, it’s possible to stand out from the competition — sites using these badges report sales increases of up to 30%. At the same time, TrustedSite not only issues certificates but also continuously scans sites for malware, phishing, and unwanted content so that if security deteriorates, permission to use the trustmark is immediately revoked.
The TrustedSite service is an advanced SaaS platform offering two key functionalities:
Site certification – a process of evaluating security, business integrity, and merchant credibility, culminating in the issuance of a graphical trustmark to embed on the website
Continuous monitoring – automatic scanning of the website every 24 hours for threats such as malware, phishing, or suspicious links and scripts, with the option to revoke the certificate in case of violations
TrustedSite acquired the McAfee SECURE services and, since 2013, has gradually developed them under its own brand, expanding its certificate portfolio with features such as shopper identity protection and the “Issue-Free Orders” metric.
Key Benefits for Your Business
Increased Conversion and Trust Building:
Trustmark on every page: a floating badge displayed for up to 500 impressions per month completely free of charge, effectively reducing customer concerns at checkout
Sales boost: sites with the TrustedSite certificate record transaction increases ranging from 2–30% depending on the industry
Identity protection: included shopper identity protection worth USD 100,000 enhances buyers’ sense of security
Transparency and Credibility:
Business integrity certificates: demonstrate that your company is reliable and transparent, fostering long-term customer relationships
Testimonials trustmark: a customer satisfaction indicator based on genuine reviews, embedded directly on the site to enhance store credibility
Main Platform Features
Scanning and Monitoring:
Website Monitoring: an HTTP/HTTPS crawler that detects malicious scripts, infected links, and phishing, with real-time reporting
Discovery Service: automatic discovery of unknown or forgotten assets (e.g., subdomains, microservices) with the ability to add them immediately to monitoring
Flexible Certifications:
Eight certification levels: from the basic “Certified Secure” to advanced “Verified Business” and “Enterprise,” tailored to various needs and budgets
Data security: TLS 1.3 encryption in transit and AES-256 at rest, personal data protection in compliance with GDPR
Integrations and Automation:
REST API and webhooks: full Swagger/OpenAPI 3.0 documentation, notifications upon scan completion, detection of critical vulnerabilities, or certificate renewal
SDKs in Python, Java, and Node.js: facilitate rapid implementation in any development environment
How to Get Started?
Ordering and registration: place an order for the chosen TrustedSite plan, then after payment, create an account on the TrustedSite website and verify your domain in a few simple steps
First scan: initiate a free scan to obtain the “Certified Secure” certificate and receive your first trustmark
Place the trustmark: add the generated code snippet or use available plugins on all pages of your site to start building visitor trust immediately
Introducing TrustedSite into our offering is a step toward comprehensive support for your site’s security and conversions. With advanced certification mechanisms, continuous monitoring, and seamless integrations, you can focus on growing your business rather than manual security audits. Get started today and discover how easily you can increase sales and customer trust with TrustedSite! Have questions about TrustedSite? Contact our sales team.